What’s A Trade Mark?
What’s a trade mark? This is actually a very common question from potential clients.
A registered trade mark is a legally-enforceable intellectual property right granted by the government to the recognised owner. There’s a formal procedure, because a trade mark is a legal monopoly on the use of the brand.
The trade mark itself is a ‘sign’ (usually a name, a logo or a combination of the two). It helps customers identify your goods and services so they can tell they’re getting the genuine article.
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If you have other questions about trade mark issues, you can reach us via our contacts page for a quick answer.
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